BOOKS, CDs & SHIRTS

NO BULL SELLING

No, this is NOT just another book on selling. We have all read sales books written to showcase the author's accomplishments, yet when we try to use the methods in a real-world selling situation, they simply don't work.

NO BULL SELLING is written by a salesman for salespeople. It is divided into two sections: GETTING SOMEBODY TO SELL TO and SELLING SOMEBODY.

GETTING SOMEBODY TO SELL TO

The first section is critical, as if you don't get prospects to sell to, you're going to starve out no matter how good a salesperson you may be. You'll learn:

• How people make buying decisions and how we can affect those decisions.
• The difference between selling and clerking and why that difference is important.
• About Rudyard Kipling's "Six Honest Serving Men Who Taught Him All He Knew" and how you can make them work for you.
• How to maximize your telephone effectiveness on incoming AND outgoing calls.
• How to fearlessly face people you have never met and have them like you.
• How hand-written notes will differentiate you from other salespeople and make people want to buy from you.
• How to manage activities, rather than results to get you the biggest bang for your buck.

  SELLING SOMEBODY

• Many sales are lost before the salesperson ever meets the customer. Find out what and what to do about it.
• How to maximize your effectiveness in the 180-second "HOT START" time frame.
• The "Echo technique" and how to use the most powerful word in the English language.
• How to help the customer buy for his reasons, not ours. Become an "assistant buyer."
• How to let the customer "try on" your product and psychologically make it his own
• How to get a commitment without having to resort to pressure or manipulation. No violence or pouting, either.
• How to keep your life stable and enjoyable in the face of a hard-charging business atmosphere.

"Why in the blue-eyed world would I want to buy books?" You might well ask.

Well, some folks actually read them.  If not, they make terrific training aids, gifts for reps, salespeople and distributors.  Use them for incentives, Holiday gifts and balancing wobbly tables. Do with them what you will, but get them now, while they still last.

This book will not only help you sell better, but you'll laugh out loud, to boot.  CLICK HERE to order NO BULL SELLING. It's only $16.95 in paperback.

NO BULL SALES MANAGEMENT

Wouldn't life be a joy if you had a finely trained squad of sales professionals, just aching to go out and make money for you? Well, you aren't going to get them if you keep doing the same old things in the same old way. The fact is that when you recruit, you'll get more of what you have now. If you have slugs, you'll get more slugs. Why would a high producer want to join a team of "Two-deal Tillies?" The very best way to raise the level of your sales team is to raise the minimum acceptable limits. That's right, fire your poor producers to attract high producers. Sweetness and light are not necessarily conducive to productivity.

NO BULL SALES MANAGEMENT tells you how to attract the sort of people you want on your team, how to train them, cultivate and motivate them until you have the squad you've dreamed of, and then how to keep them from going down the road to your competitors. If that isn't worth seven bucks, I don't know what is, but that's not all...

NO BULL SALES MANAGEMENT also tells you how to:

• Manage sales activites, rather than results, so your people know clearly what they need to do when their feet hit the floor every morning.

• Hold sales meetings that salespeople want to attend.

• Run contests that motivate the entire sales team.

• When all else fails, to de-hire your low producers quickly and easily, without hurting them or having them sue you.

If you are a sales manager, or want to become one, this book is indispensable. CLICK HERE to order this NO BULL SALES MANAGEMENT.  A steal at only $10.95 in paperback. Volume discounts available.

NO BULL SELLING, Revisited
(4 CD album)

Here's a picture of my newest album, but it's not for looking at, it's for listening to. This is my best work ever, if I do say so myself. Give it a hear and let me know what you think. If it doesn't increase your income, send it back to me and I'll refund every dime you paid for it. The bad news is that it won't work if you don't. DRAT!

This approach puts the fun back in selling, where it belongs. If it's fun, you'll do more of it and if you do more of it, you'll make more money. It just stands to reason.

Order this album today and when it is delivered, you'll get FOUR disks:

DISK ONE:

• Learn about your greatest selling asset and how to maximize it.

• Learn how to classify your customers for maximum sales and minimum hassle.

• Discover how the words dominant, submissive, hostile and warm can be used to track and change behavior.

• Learn how to effectively project and receive silent messages to and from other people.

• Learn how people form attitudes and feelings about you and how to make sure those attitudes and feelings are positive.

• Be able to identify the beliefs of salespeople operating in four basic behavior patterns.

• Learn to control the way you feel to minimize “bad days” and “lousy customers.”

DISK TWO:

• Learn the uses of the words “Secondary Strategy” and “Masking.”

• Learn how to use masking to cause our customers to execute secondary strategies and buy quicker, at better prices and increase customer satisfaction.

• Learn effective strategies for dealing with hostile customers and winning where most salespeople will lose.

• Hear of one of the world’s finest insurance salesmen who used “Oh” and The Echo Technique to defuse anger and use the customer's own words to sell him.

• Learn about the A-R-C Triangle and how you can use it to uncover the hidden emotions and reservations of people who are afraid of you.

DISK THREE:

• Learn about why warm customers may not be as easy to sell as they seem and how to do so effectively.

• See how the Kinetic Light experiment introduces the “Support Concept,” which is the keystone to NO BULL SELLING.

• Ego is your greatest enemy. See why and what to do about it.

• Use Paradoxical Therapy to overcome your fear of rejection forever.

• See why you should talk less to sell more and how you can do it.

• Learn how to listen yourself right into the sales the other folks miss.

• You will develop your own list of questions, in your own words, to help you unlock hidden buying motives.

• Assuming what's on the customer's mind will lead you wrong most days. Learn what to do about it.

  LI>Hone your focus on ONLY those benefits important to the customer.

DISK FOUR:

• Hear the fabled “Mercedes story.” The one they sing about around the campfires.It has been called, "the single best lesson on selling ever delivered."

• See how the “Support Concept” works for selling in the real world.

• A customer can hold only one of three attitudes at any given moment. Learn to determine what they are and what to do about it.

• Discover how to obtain buyer commitment in small, easily managed steps.

• Find out how you can assure that you'll never again "lose" on a sales call.

• See how a notepad can be your most powerful tool for gaining commitment.

• Use personal notes to differentiate yourself from the selling masses.

• Use the medium of “Spaced Repetition” to learn easily and permanently.

• Get a “Survival Manual” to help you thrive and prosper in the fast-paced world of sales in the Twenty-First Century.

CLICK HERE to order the BRAND NEW NO BULL SELLING, revisited for the low first-release price of only $59.95. This is a discount of $40.00 off the window sticker.

NO BULL SHIRTS

Be the first on your block to wear a spiffy new NO BULL SHIRT. Outer Banks has fashioned these beauties in white pique' for a crisp look, minimal shrinkage and loooooong wear. Show your customers and friends that you are a sales person who really believes in truth and fair dealing. Choose from Large and Xtra Large sizes.

CLICK HERE to order NO BULL SHIRTS,  available for only $24.95.

NO BULL SELLING
The Single Cassette

Many people have called, over the years, asking for the NO BULL SELLING single that they remember from their wasted youth. If you were one of them, you are now in luck. You may have lost it, loaned it, or just worn it out, but now you can REPLACE IT. While preparing space for my new CD album, I found a few cases of singles I didn't know I had. When they are gone, they will not be replaced. HONEST. Yes, it has the Mercedes story and the Squatting Lumber Truck, just as your old one did. Whether it be out of reminiscence, a gift for a new salesperson, or just because you're too cheap to buy an album, be sure to order one (or more) TODAY.

CLICK HERE to order NO BULL SELLING, The Single Cassette,  for only $11.95.

HULLO? A Telephone Experience

Speaking of nostalgia, I also found a dozen copies of "HULLO? A Telephone experience." This six-cassete album contains "live" telephone calls to real estate offices. Learn to handle incoming ad calls, cold calls, call management and development of a useful telephone voice. Learn how to develop your own list of questions to keep the customers talking to you. Learn how to avoid that dread "canned" sound on the phone. This is just as valid as it was the day it was first printed, only the price of the real estate has changed. Here's a special close-out offer, as I need the space more than I need the tapes.

CLICK HERE to order HULLO? A Telephone Experience,  for only $49.95.